Wendy's is offering big discounts for March Madness fans. Through April 10, get a $1 Dave’s Single or a $2 Dave’s Double on their app.
The deal is found under the offers tab. A Dave’s Single is a hefty quarter-pound burger. Dave’s Double doubles the patties.
The offer is a one-time deal for rewards members. No purchase is necessary. Wendy's will also have more deals and freebies during March Madness.
The promotion follows news of Wendy's "dynamic pricing" for 2025. CEO Kirk Tanner announced a $20 million investment in digital menu boards.
These boards will allow for quick price changes. The goal is to offer better deals during off-peak hours, not to increase prices during high demand.
Despite concerns, Wendy's assures prices won't spike during busy times. The focus is on providing value during slower periods.
Burger King responded with free burgers, opposing the idea of surge pricing. "We don’t believe in charging guests more when they’re hungry," they said.
