Mars, the maker of M&M’s and Skittles, is doubling down on U.S. manufacturing. The company announced Tuesday it will invest another $2 billion in its American operations by the end of 2026 to strengthen its domestic footprint.
The new investment includes a $240 million Nature’s Bakery plant in Salt Lake City, Utah. The massive 339,000-square-foot facility opens Wednesday and is expected to produce nearly 1 billion snack bars each year. It will also create over 230 new jobs.
“The U.S. is our most important market and a key engine of long-term growth,” said Mars CFO Claus Aagaard. He called the investment in Nature’s Bakery a major milestone in expanding recent acquisitions.
This builds on more than $6 billion Mars has already spent over the past five years to grow its U.S. operations. Earlier this year, it opened a $450 million Royal Canin pet food plant in Lewisburg, Ohio, creating up to 270 jobs.
Today, about 94% of all Mars products sold in the U.S. are made in the U.S.
Mars joins a wave of companies bringing production back to American soil. These moves align with the Trump administration’s push to boost U.S. manufacturing through tariffs and incentives. The goal: reduce dependence on foreign supply chains.
Apple, Hyundai, General Motors, Eli Lilly, and GE Aerospace have all announced major investments since President Trump’s second term began. Apple alone is pledging $500 billion, including a new AI server factory in Texas.
Economist Michael Szanto says reshoring manufacturing is a smart long-term move—but it won’t be easy. “We don’t have enough workers to build or run these factories,” he warned. Still, he added, U.S. energy resources and automation tech give the country a big edge going forward.