Turning Point USA CEO Erika Kirk recently addressed a packed house at LA’s Harvest Church. She spoke at the kickoff of TPUSA Faith’s inaugural "Make Heaven Crowded" tour. Her message to the crowd was clear: a small, committed group of believers can change the course of the world.
Kirk drew a surprising parallel to comments made by liberal MS NOW host Rachel Maddow. Maddow recently discussed the "3.5% Rule" during a late-night television appearance. This rule suggests that if 3.5% of a population protests nonviolently, they become an unstoppable force that prevents dictators from consolidating power.
"In political science terms, there's what's called the ‘3.5% Rule,’ which is that if you look at the authoritarian regimes of various kinds all over the world over the last century, once you have 3.5% of a population protesting nonviolently against a dictator or an authoritarian, that is essentially an unstoppable force that they can't oppose, and that precludes them from consolidating dictatorial power," Maddow stated during the exchange.
Kirk rejected the premise of the left-wing protests but embraced the logic of the numbers. She believes a "faithful few" can spark a movement that dwarfs secular activism. While she called the current anti-ICE protests "demonic," she recognized the impact of a dedicated minority.
Kirk noted that her late husband, Charlie Kirk, believed deeply in the power of a small percentage of believers. She argued that the Left uses this metric to fuel political unrest, but Christians should use it for spiritual awakening. The goal is to unify under the banner of Christ and fight against evil.
Kirk pointed to her husband's memorial service as a living example of this unity. Christians of all denominations—Baptist, Pentecostal, and Catholic—gathered to honor his legacy. She argued that this collective 3.5% is exactly what the nation needs to find its way back to what is good and beautiful.
"And I say that because I want this — this is why this tour exists. It's unifying. It's trying to pull together that collective of 3.5%," Kirk said. "And you showed the difference of when 3.5% of this nation rises up and prays for this nation and is in revival compared to the other side of what they think can change this nation but actually destroy it."
The fire of the Holy Spirit is not meant to stay within the four walls of the church. Kirk concluded by urging believers to take their faith into the world to continue the wildfire of revival. The mission remains simple: bring people to Jesus and make heaven crowded.