‘Monday Night Football’ Sets Record For Fewest Viewers In Recorded History

The NFL continues to trend downward. “Monday Night Football” on ESPN set the record for lowest viewers in recorded history.

In order to be able to broadcast Monday Night Football, one wild card playoff game and the right to use NFL on highlights on ESPN shows and networks, ESPN pays $2 billion a year to the NFL.

When you break it down on a per-capita basis, every ESPN subscriber on cable or satellite subscription in America pays $23.25 a year for MNF and NFL highlights. That’s 86 million subscribers.

take our poll - story continues below

How have you been greeting people this holiday season?

  • How have you been greeting people this holiday season?  

  • This field is for validation purposes and should be left unchanged.
Completing this poll grants you access to Think Americana updates free of charge. You may opt out at anytime. You also agree to this site's Privacy Policy and Terms of Use.

That seems like a lot of money doesn’t it? Well many of these people don’t even watch Monday Night Football.

'Monday Night Football' Sets Record For Fewest Viewers In Recorded History

Based on data provided, 12% of cable and satellite subscribers watch Monday Night Football.  weekly. So 88% of cable subscribers are paying this much for Monday Night Football, but not watching the games.

And as if things couldn’t get any worse, MNF hit an all-time low in ratings this year on ESPN.

Per Outkick the Coverage:

Here’s the past ten years of ESPN viewership on Monday Night Football.

2017 – 10,800,000

2016 – 11,390,000

2015 – 12,896,000

2014 – 13,349,000

2013 – 13,679,000

2012 – 12,826,000

2011 – 13,252,000

2010 – 14,657,000

2009 – 14,382,000

2008 – 11,962,000

2007 – 11,230,000 

I’m not an expert on ratings data, but based on these numbers ESPN has lost around 35% of its Monday Night Football audience since 2010.

As if that weren’t enough, ESPN has also let it be known that they may not be keeping Monday Night Football when this deal expires because the company can no longer afford to pay $2 billion a year thanks to collapsing subscriber numbers, increased costs for other sports programming, and the dwindling ratings on their network.

Oh, well, at least their president didn’t “resign” last week citing “substance abuse issues.”

And at least one of their top talents didn’t call Donald Trump a white supremacist again.

Wait…

Happy 2018, MSESPN!

NFL ratings plummet and you continue to see so many empty seats. Is the NFL able to recover from the kneeling protests or is it too late?

Previous Oregon Bakers Who Refused To Make Wedding Cake For Lesbian Couple Forced To Pay $135,000 In Damages
Next CNN's Biggest Fails of 2017 - VIDEO

Join the conversation!

We have no tolerance for comments containing violence, racism, vulgarity, profanity, all caps, or discourteous behavior. Thank you for partnering with us to maintain a courteous and useful public environment where we can engage in reasonable discourse.